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Archive for the ‘Uncategorized’ Category

How Does Custom Web Development Help Your Business?

Monday, August 27th, 2018

Here are some interesting and beneficial things that will add some more knowledge about custom web development.

With many new businesses strapped for cash, many owners will resort to using a template website, instead of springing for custom web development. While a template website might work well to get you started, most businesses find that their growth is limited by this type of website and that while they may be getting plenty of attention to their website, they are seeing very few conversions. Why is this?

Because today’s consumer can smell a template a mile away. That might not sound like a bad thing-until you understand what a generic website says about your business. When you have a generic website, your business looks generic. Most template website platforms provide very few real customization options, making it impossible for you to truly create a website that reflects your business’s goals and message. Instead, what you are left with is a website that looks like every other garbage website on the internet.

Consumers are beginning to associate template website with low-quality and even scam businesses. These are not businesses that you want yours lumped in with. If, on the other hand, you invest in one of the many top web development companies, you will be getting a much more personalized website.

Using a template website is like buying a suit off the rack. It might fit alright, but it will never fit as well as a suit that is made specifically for you. Web development companies take a look at your needs and the overall message of your business and build a website that fits those needs exactly, instead of trying to force something that was not made specifically for you to perform a role it really is not equipped to play.

Custom web development also gives you the opportunity to create a website that is very adaptable. As your business grows, you will need to improve your website. Custom-built websites are also much better for search engine optimization (SEO friendly), as the code of your website is just as important as the text that your visitors actually see.

The developers in top web development companies know how to help you build a website that meets your needs, on a platform that makes it easy for you to manage, even if you are not very internet savvy, which is something a template website will never be able to offer you.

What to Avoid When Choosing a Web Developer

Sunday, August 26th, 2018

So you’ve decided to go down the wiser route and get a professional web development company to help you with your business’s website, that’s great! The next thing to do now is choose the best development partner, and this is crucial as the success (as well as cost-efficiency) of your site will depend largely on them.

Not every business owner knows the telling signs of a web developer that should be avoided, however, which could lead to them investing in the wrong partner and end up losing more money due to an inefficient site.

With that, here are some red flags that you should watch out for when choosing a web development partner.

1 – The Developer Overpromises

Extreme promises on the developer’s end, while nice to think about and definitely pleasing to the ears, is more often than not, only a set-up for disappointment.

Whether the rates are high or on the lower end, if the developer’s plans seem to unrealistic or too exaggerated given the time frame, such as “doubled traffic in a month” or “turn every visit into a conversion in less than a year,” you may be better off with a different developer, one that’s realistic in what they can provide your business.

With a more realistic (and honest) developer, your mind can be more at peace when investing in their services.

2 – They Focus Too Much on Aesthetic

While a visually-appealing site is important, it must be noted that customers today are more about user experience than anything else. What’s the point of a very pretty site if the customer can’t even find the navigation button, right?

If the developer’s pitch seems to focus too much on just the visual aspect of things, like color palettes or bouncing buttons, rather than taking into consideration matters like page loading time and how well it’s going to mesh with the content, then it’s best to keep on looking.

Remember that while a visually pleasing site is important, it’s only one part of a great site, and the other components shouldn’t be overlooked in favor of aesthetic.

3 – They Don’t Ask You Questions

When it comes to developing a site, factors such as SEO and your website’s copy are important factors, not to mention your overall goal with your website.

If your developer doesn’t ask you about your SEO efforts and the kind of content you produce as well as the direction you’re going for with your website (i.e. creating a full online outlet for your customers’ transactions or just an online catalogue), then you might end up not being on the same page at all, leaving you with a website that won’t work with the rest of your strategy.

A web developer that asks you a lot of questions, however, means that they’re actually noting what you want and what your business actually needs before they begin planning. Not only does it help build a more personalized site, but it helps you actually achieve your goal better in the end.

Choosing the right professional web developer and the best professional web development company truly matters. The success of your site and how well it matches your vision for your business relies on them, after all, which is why when choosing your web development partner, make the most of it and choose one that really fits you.

The Scope of Artificial Intelligence in Web Development Explored

Sunday, August 26th, 2018

The Artificial Intelligence market will expectedly be worth $153 billion in the near future. We are talking about digital revolution here. We are talking about path breaking technological ideas and implementation here. It is going to redefine the way in which humans are going to interact with machines.

Artificial Intelligence in Web Development: Is it even possible?

The stakes are high. The figures are impressive – to say the least. We have got engineers and marketers embarking on diverse plans with AI at the core. Why should developers be left behind? No credentialed web development company would ideally be unaware of the scope of Artificial Intelligence as far as web development is concerned. The consultants should not be unaware of the fact that developers around the world are looking at the possible integration of Intelligence and web development to bolster user experience.

Imagine sitting in front of one of those template designers that you have just signed up for. Expect your “AI designer” to ask you about your preferences with regard to branding, colors, content and layout. Once you have fed the answers to those questions, the template designer, based on the pre-programmed algorithms will automatically go on to create a website, which is the perfect combination of aesthetic and professional appeal.

How will Artificial intelligence go on to facilitate “communication”?

This is what AI can do for web development. Using the AI elements, a developer becomes better adept at catering to users’ needs. Since It is known for understanding customer moods and preferences better, web developers will be in a better position to integrate elements that are going to append to the user experience – of course, so that they are more convincingly persuaded to make purchases.

Now, how does this Technique do this? How does it ensure that developers are better adept at catering to buyer needs? It does this with the help of cognitive analysis and situations. Chatbots, for example, have made it possible for web professionals to predict customer reactions. They facilitate better communication with the customers by making the whole (communication) process very simple and hassle-free. The next-generation internet users will actually find it easier to communicate with the website itself. There will be no communication barrier to contend with as such.

With the help of the statistical analysis marketers and other web professionals can actually minimize errors. Processing a large amount of information also becomes easier when communication is facilitated at such level.

So, which web development company are you consulting at the present moment? Are they duly aware of the immense opportunities that Artificial Intelligence has in store for the next generation web users? Do find out so that you can make an informed choice.